Girl, Rooted.

Client: Girl, Rooted
Services: Brand Development
Company: Sinéad McElhone

Girl, Rooted is a start-up non-profit, whose mission is to provide a safeloving environment to empower young girls. Focusing on young girls in 6th - 11th grade, Girl, Rooted is working to establish a nation-wide presence empowering and inspired these young women.

I worked alongside the co-founders to create a stronger brand identity, including logo. website, guidelines and Instagram images.  We created a social media strategy to attract a younger audience, giving insight to the type of discussions that could be expected within the program. 

View website.